Business

I Followed a Secret Shopper Into Dispensaries. Here’s What They Don’t Want You to See.

Dispensaries and cannabis brands are increasingly borrowing a page from mainstream retail by using secret shoppers to evaluate the in-store…

2 months ago

In a Boom-and-Bust Industry, Jetty Extracts Played the Long Game

For a decade, cannabis brands expanded like tech startups. They were fast and loud, maybe overestimated, perhaps a bit unsustainable.…

2 months ago

Monsanto Never Cracked Weed. 2026 Might Open the Door

If corporations own the seeds of almost everything we eat, why hasn’t anyone managed to do the same thing to…

3 months ago

Hiring in Cannabis Is Broken. High Times Has a Better Way.

Cannabis companies are drowning in applicants and starving for clarity. High Times Recruiting adds a simple layer that makes the…

3 months ago

[Video] Corporate Weed Has a Problem. This Maine Field Might Be the Answer

A 15-minute film follows one season of sun-grown cannabis in Maine and a partnership built to survive outside the corporate…

3 months ago

Wall Street Wants Stock Listings. Cannabis Wants Justice.

The ink was barely dry on President Trump’s cannabis rescheduling order when the same question started bouncing around boardrooms, Discords,…

5 months ago

Rebuilding Trust in Pre-Rolls: Why Certification Matters More Than Ever

Walk into any dispensary today and ask for a pre-roll, and you’ll get a dozen different options, each promising something…

5 months ago

Is a MAGA-Aligned Think Tank Using the Hemp Ban to Advance a New Federal War on Cannabis?

TL;DR: Trump’s surprise hemp ban doesn’t just wipe out a massive part of the hemp-derived market; it may also create…

5 months ago

A Practical Guide to Choosing Cannabis or Psychedelics Journalists and Podcasts for Your Brand

In industries built on culture as much as commerce, the right storyteller can shape how your brand is understood. Cannabis…

5 months ago