B2B cannabis investment concepts are businesses hallmarked by more stability and predictability. Customer loyalty is strong, and customer acquisition is faster and far less expensive. Cannabis Investors in this segment should ideally be passive or with industry experience as there is more complexity in the B2B model. Franchises have the unique position to exponentially grow. The return on these concepts are far higher than can be gained on one business alone. Ford, a franchise industry leader, emphasizes: “This is a virtually unknown and poorly understood investment. Cannabis Investors can throw a half million at one of these pre-revenue franchises for a mere half % top line royalty, and, with conservative growth, earn an absolutely inconceivable return on investment.”
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